Visual Design Studio

Soul Food

An award winning brand, received by the International A'Design Award Competition in Lake Como. We were asked to brand Soul Food giving it an upscale yet urban feel to resemble the concept behind it.

Service

Logo, branding & packaging

Client

Soul Food

Industry

F&B

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An icon was created, put together with a strong brand feel. From business cards to uniforms, all items were covered and produced creating a soulful brand matching

the chef's passionate cooking. Make sure you head to Soul with an empty stomach, and a curious mind. Enjoy the yumminess.

An icon was created, put together with a strong brand feel. From business cards to uniforms, all items were covered and produced creating a soulful brand matching the chef's passionate cooking. Make sure you head to Soul with an empty stomach, and a curious mind. Enjoy the yumminess.

The icon

A fork with roots symbolizes eating with soul, connecting back to the roots. The icon can be placed in different layouts creating different versions of the logo.